Articles

Where & How To Apply Highlighter Makeup

A touch of highlighter can make all the difference in your beauty routine. Enhance your makeup with this guide on where and how to apply highlighter for a luminous look.   Different Types of Highli...

Foundation vs Concealer: When & How To Use Each Product

Every good makeup look starts with a beautiful base—which can only be achieved with the right foundation and concealer. And we’re here to help you find yours. What is Foundation? A foundation crea...

The Art of Face Contour for Beginners

We get it… contouring can be intimidating, but even beginners can perfect this skill with a step-by-step tutorial, the highest quality products, and all the right tools. Here’s everything you need ...

Does Lip Plumping Gloss Actually Work?

Are plumping glosses actually doing anything, or are they too good to be true? Well, we did some research, and we’re happy to report that lip-plumping glosses can give you a (temporarily) fuller po...

How to Choose a Foundation Color for Your Skin Tone

One thing is universally true in the makeup world: every beauty aficionado needs a liquid foundation that perfectly matches their complexion. Consider this your ultimate guide on how to pick the ri...

Makeup For Oily Skin: Tips For Lasting Wear

Unfortunately, dealing with makeup that slides off the face by noon is an all-to-common oily skin woe. The good news: if you have oily skin, you aren’t destined to a life of short-lived beauty look...

How to Build Your Base Complexion Like a Pro

Perfecting your base complexion routine is essential for making the most of your makeup artistry. Consider this your ultimate guide on how to build your base complexion like a pro.   Understanding ...

Perfecting the Art of the Smokey Eye

Every beauty enthusiast should learn how to do a smokey eye. This look is incredibly versatile and adaptable for just about any occasion. It’s also super flattering and can be adjusted to fit your ...

How To Determine Skin Tone & Undertone

If something seems off about your makeup look, it might have to do with your skin’s natural tones. Knowing exactly what skin tone and undertone you are working with is essential for choosing makeup...

Patrick Ta’s Ultimate Makeup Brush Guide

As an industry leader in the world of beauty, Patrick Ta has tapped into his expertise to develop innovative makeup brushes that can elevate your beauty routine. Designed for effortless makeup appl...