How to Own Your Cheek Makeup

Blush is a makeup energizer, immediately lighting up the complexion for a vibrant glow. Own your cheek makeup by finding your perfect shade and following these expert artistry techniques. 

What are the Cheek Makeup Necessities?

Of course, the most important tool is the blush itself. Consider whether you want a powder blush for a soft, ethereal look, or a cream blush for a dewy and natural cheek moment. 

For the ultimate versatility, we recommend our two-in-one cream and powder blush palette. Apply each product on their own, or layer together using Patrick’s viral cream-over-powder technique for a multidimensional glow. 

It pairs perfectly with our dual-ended blush brush, designed with a fluffy side for powder and a dense end for cream. 

Choosing Blush Shades for Your Skin Tone 

Finding a blush shade that complements your skin tone is a surefire way to energize your beauty look. 

Fair or light skin tones work well with medium to light hues. They create a stunning, natural flush without overpowering the complexion.

Deeper blush shades are the perfect match for medium and dark skin tones. Medium to dark blush hues bring a beautiful dimension to these complexions, adding a vibrant pop of color to the skin. 

Techniques to Try for Every Face Shape

In addition to choosing your best shade, the secret to applying blush like a beauty pro is catering your blush placement to your face shape. Here’s our expert cheek makeup techniques that each face shape can use to elevate their makeup look: 

• Round: Balance softer features of a round face by applying blush to the tops of the cheekbones (close to the eyes) and diffusing the color towards the temples. This placement helps sculpt and lift the face. 

• Square: Square faces are characterized by structured cheekbones and a more defined jawline. Applying blush to the apples of the cheeks brings a bit more softnessthese features. Blend the blush out towards the temples for the most seamless, natural look. 

• Oval: If you have an oval face, you naturally have a more lifted look. The right blush placement can amplify your features. Place your blush on the tops of the cheekbones, and then diffuse out towards the temples. 

• Heart: Heart-shaped faces are widest at the forehead and taper to a point at the chin. A lower blush placement is gorgeous on this face shape, as it helps soften and balance. Diffuse blush on the lower parts of the cheeks, and then blend towards the outer edges of the face. 

• Rectangular: A rectangular face has anequal width between the forehead, cheeks, and jaw. Applying blush to the apples of the cheeks can add some roundness to the features. From there, blend it out towards the sides to balance the length of the face.

• Diamond: A diamond face features wider, more defined cheekbones and a narrower forehead and chin. To lift and balance, focus your blush on the tops of the apples of the cheeks. From there, subtly diffuse the color without extending it too far out towards the sides of the face.

Step-by-Step Guide to Owning Your Cheek Makeup

Now that you’ve picked out your perfect blush shade and identified your face shape, it’s time to own the cheek.

If you’re using a powder blush, use a fluffy brush to diffuse the powder onto the skin, following the placement that is best for your face shape. Take your time blending it out for a soft and natural airbrushed look. Layer your powder until you’ve reached your desired color intensity. 

For cream formulas, use a dense brush to gently press the formula into the skin, creating a dewy, fresh look. Carefully melt the cream in, softening any lines for the most seamless application. 

Want a next-level glow? For maximum color payoff and a long-lasting luminosity, layer cream blush over powder blush with stamping motions. This is Patrick’s signature cheek technique The perfect way to transition your makeup from day to night and create a bolder, head-turning makeup moment.