Best Eyeshadow for Blue Eyes

Ready to find your perfect shades? This guide breaks down the top color families, shows you how to match shadows to your skin tone, and walks you through a six-step routine. You will also learn whi...

The Best Baby Pink Blush for Every Skin Tone

This guide breaks down baby pink blush shade by shade and skin tone by skin tone, so you walk away knowing exactly what works for you.

Best Eyeshadow for Green Eyes

A pro makeup artist's guide to the eyeshadow colors, palettes, and application techniques that make green eyes stand out.

Best Blush for Olive Skin

This guide breaks down which blush colors, formulas, and techniques actually work with your olive undertone — and which ones to leave on the shelf.

How To Create A Natural Makeup Look

We love a bold beauty moment, but natural makeup looks are equally as gorgeous. For those moments when you’re after a softer, more subdued beauty vibe, follow this guide on how to do natural makeup. 

How To Find The Best Blush For Your Skin Tone

Discover the shade that enhances your natural beauty, no matter your complexion.

Cream Blush vs Powder Blush: Which Is Best For You?

Blush is one of those underrated steps that makes a huge difference. Just a touch on the cheeks and suddenly—your face looks more alive, more lifted, more you. But if you’ve ever stood in front of ...

What Is Transition Blush & How to Use It

Transition Blush is a two-step blush system from Patrick Ta Beauty that softly bridges the space between the undereye and the cheek.

The Best Concealer for Acne-Prone Skin

When it comes to acne-prone skin, concealer isn’t just about coverage, it’s about control. The goal is to soften the look of breakouts while keeping the skin smooth, balanced, and natural.