What is Contour in Makeup?

So…exactly what is contouring? Consider this your expert guide on all things contour. Let’s talk about everything you need to know about this transformative makeup product, including how to apply c...

What are the Different Types of Blush?

Blush is the finishing touch that brings any makeup look to life. But with so many formulas available, how do you know which one is right for you? Here’s a guide to the different types of blush, ho...

Patrick Ta Shines Bright at the 2025 Allure Best of Beauty Awards

Celebrity makeup artist and founder of Patrick Ta Beauty, Patrick Ta, has once again captivated the beauty world with his innovative products, earning multiple accolades at the 2025 Allure Best of ...

Where to Apply Highlighter On A Mature Face

Highlighter is the ultimate tool for lifting, illuminating, and accentuating your best features—no matter your age. For mature skin, the right techniques and formulas can make all the difference. H...

How Dark Should Bronzer Be?

A stunning, sun-kissed glow is within reach…you just need to find your perfect bronzer match. So exactly how dark should bronzer be? Consider this your go-to guide to finding the best bronzer shade. 

What Are Some Common Mistakes to Avoid While Using Blush

Struggling to get your blush just right? A few small changes can make all the difference. Here are the most common mistakes to avoid and how to fix them.

The Best Natural-Looking Blush

A radiant yet natural-looking blush moment is achievable—you just need to implement a few key tips and tricks. Here are our expert techniques for creating a stunning cheek moment that mimics a real...

How to Apply Bronzer

Bronzer is an essential tool for adding warmth and a natural, sun-kissed glow. Here’s a streamlined guide to choosing and applying bronzer like a pro.

The Best Makeup Brushes

You deserve high-quality tools to pair with your favorite makeup products. Our comprehensive guide goes over the best makeup brushes worth adding to your beauty toolkit for professional-level results.